The Beginner’s Guide to Monetizing Apps

Jan 13, 2015 in News

Basically every mobile developer is somewhat familiar with in-app advertising as an easy and convenient way of mobile traffic monetization. Fidelity Media ad network provides you a chance to monetize your mobile traffic via mobile SDK (software development kit). To help our publishers to understand how things work and how to get started better, we’ve developed step-by-step instruction.

1. App Submission and Review

Before you submit your application for review (using your personal account), you need to be confident that your app is compliant with our Acceptance Guidelines. In particular, whether it can deliver minimum 20% of mobile traffic, coming from US, UK, CA, AU or European countries. In terms of operating system, we favor Android and iOS as they are in a high demand among Fidelity Media’s advertisers.

As a part of the audit process, we verify publisher’s contact and payment data and, if necessary, proof of intellectual property rights, to ensure the payment cycles regularity and supply partner’s reliability.

In-App Advertising with Fidelity Media


2. Getting Placement ID

Once verification is completed, you will be able to download SDK and get a placement ID.

3. SDK Download and Installation

You should download mobile SDK from your dashboard, AppNexus official website or GitHub. If needed, Fidelity Media’s technical support team will guide you through the integration process. To install SDK by yourself, detailed user’s manual and troubleshoot for both Android and iOS are in your disposal.

All you have to do further is to deploy a mobile ad of an appropriate ad format and monetize the traffic you deliver to Fidelity Media’s advertisers.

If you still have questions, please contact us or your personal manager directly.

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View This Week List of On-Demand Countries

We are pleased to inform our active and potential publishers that on this week we have growth in demand for the traffic from following countries:

  • Norway
  • Switzerland
  • United Kingdom
  • Netherlands
  • Finland
  • Sweden
  • United States
  • Australia
  • Germany
  • Canada

So if your website/app targets more visitors from these countries, you have an opportunity to increase your fill rate and total ad revenue.